Plan Your Gettysburg Trip


Businesses invited to annual marketing summit

‘Build, Inspire, Innovate’ all-day seminar will take place on Feb. 15


Destination Gettysburg is inviting businesses of all sizes and industries to the second annual “Build, Inspire, Innovate Summit” on Wednesday, Feb. 15, in Gettysburg, Pa.

This all-day seminar features nationally renowned speakers and presentations to share key marketing strategies, customer relationship practices and methods for increasing business through social media, photography and sales.

“This summit isn’t only for those in the tourism industry,” said Norris Flowers, President of Destination Gettysburg. “These marketing strategies can be implemented by businesses of all varieties – from small ‘mom-and-pop’ stores to large corporations.”

The summit features keynote speaker Johnny “Cupcakes” Earle, who has grown his small T-shirt business into a multi-million dollar, highly successful brand driven by a community of world-wide collectors. Earle will share the story of how he took his business from the trunk of his car to one of the world’s most sought-after retail locations.

Earle has been named “America’s No. 1 Young Entrepreneur” by BusinessWeek, one of the top innovative people in Massachusetts by The Boston Globe, he has been recognized four years in a row for making it into the INC 500/5000 fastest growing independent companies in America, and has been featured on MTV, NPR, Forbes, The Wall Street Journal, and as a case study in several branding and business books.

At the “Build, Inspire, Innovate” Summit in February 2017, Earle will piece together how his success reinforces the power of details, experience and loyalty. Through his inspiring, and certainly unpredictable journey, Earle exudes the fundamental connection between the person and the brand.

Other presentations include: selling yourself, smartphone photography, online customer acquisition, social media practices, affordable marketing strategies and creative advertising. Speakers will include marketing and advertising professionals from throughout Pennsylvania.

This event follows Destination Gettysburg’s inaugural marketing summit in 2016, which drew close to 150 attendees.

The first presentation at the “Build, Inspire, Innovate Summit” will begin at 8:30 a.m., but registration will be held from 7:30 to 8:30 a.m. The summit will be held at the Wyndham Gettysburg Hotel in Gettysburg.

For sessions, speakers and other information, visit

The cost to register is $95 for members of Destination Gettysburg, $120 for non-members.

The deadline to register is Feb. 1, 2017.

Sponsor and vendor opportunities are still available. Interested businesses should contact Donna White, Director of Member Services at or (717) 338-1051.

Destination Gettysburg, the official destination marketing organization, markets Gettysburg – Adams County as a premier travel destination, producing a positive economic impact.

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