Plan Your Gettysburg Trip


Groups see new opportunities in Gettysburg, Pa.


New attractions, tours highlight experience throughout the region

The group travel market in Gettysburg is stronger than ever, following a successful year commemorating the 150th Anniversaries of the Battle of Gettysburg and the Gettysburg Address.

Group travel professionals in Adams County, Pa., foresee 2014 being full of potential, with the opening of several new attractions. The promotion of Adams County’s history as well as other experiences is expected to draw groups from around the United States. Promoting aspects of Adams County beyond the battlefield, such as the wineries, breweries, golfing and farm markets, will make an impact on people looking for a trip that’s not strictly historical.

“It’s another opportunity for us to promote Gettysburg and Adams County to a whole new market,” said Jenny McConnell, Director of Sales for the Gettysburg Convention & Visitors Bureau. “Prior to the 150th commemorations, we focused more on the history aspect of Gettysburg, which is still very important – but now, we look forward to boasting about our other unique opportunities in Adams County as well.”

McConnell noted that there are numerous itineraries that she and other group travel professionals will promote in 2014. Among these are itineraries focused on wineries and cider houses; fruit and local orchards; outdoor recreation such as golfing, biking or jogging; and religious faith, including visiting the Seminary Ridge Museum ( and the National Shrine of Saint Elizabeth Ann Seton ( in nearby Emmitsburg, Md.

“We are really trying to promote the themed itineraries to group tour agents so that we can get the word out that Gettysburg has a lot more to see, whether their visitors have been here before or not,” McConnell said.

Also expected to be a large draw for group tours to Adams County is the Gettysburg Wine & Fruit Trail ( The trail, which promotes visitation to local wineries, orchards, breweries, markets, restaurants and accommodations, has many pre-formed tours that groups can take on the trail, along with customizable visits.

McConnell said that there are several attractions in Gettysburg that will be especially appealing to the group travel market this year as well, including the Gettysburg Heritage Center ( Once known as the American Civil War Wax Museum, the facility is receiving numerous renovations as well as a name change this year. Upon reopening around Memorial Day, the center will focus its interactive exhibits on the town and people of Gettysburg before, during and after the battle took place.

The Gettysburg Seminary Ridge Museum ( is also a new attraction in Adams County, having opened in July 2013. The museum promotes group activities, including a handful of specialized programs for groups who visit. The programs range from hands-on experiences with exhibit artifacts to learning more about faith and freedom during the Civil War.

Another addition to Gettysburg attractions is the opening of the Daniel Lady Farm ( to visitors on weekends. The farm served as a Confederate field hospital during the Battle of Gettysburg, and although preserved, it was never open to the public on a regular basis until 2014. Now groups can tour the farmhouse and barn – a great addition to the other historic attractions available to travel groups around Gettysburg.

McConnell anticipates 2014 being very successful for group travel, because of the new attractions and tour offers for large groups around Adams County.

“These new itineraries and group tour options are fresh and unique, even for people who have been here before,” McConnell said. “Not only will the itineraries and tours bring new visitors to Adams County but repeat visitors as well. These new opportunities will just keep them coming back.”

The Gettysburg Convention & Visitors Bureau, the official destination marketing organization, markets Gettysburg – Adams County as a premier travel destination, producing a positive economic impact.

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